Electricity keeps the world moving. The Electricianz is on a mission to put that energy in the spotlight. We combine watchmaking techniques with bold colors and patterns for a line of watches that is both creative and reliable.
The Steel Z catches the light in a yet unprecedented way, while rose-gold touches illuminate the dial from within. And lightplay does not stop here: The original LED backlighting has 5 LEDs, for ultimate night-vision. The soft and sandy calfskin leather strap offers a welcome contrast in both look and feel. The modern gentleman-farmer; true to traditions yet on the lookout for innovation.
Light was conceived of as an integral part of the design: this is why 5 LED backlight the hour ring, giving it a spectacular look in the night-time.
The Electricianz is about bringing top quality driven by Swiss know-how in watch-design and technology, at an unprecedented price-point. Behind our streamlined design, the watch comprises more than 50 pieces, assembled with care.